Like it or loathe it, sites like Tripadvisor (TA) are here to stay. It is the 21st century way of telling in advance whether you should stay at a hotel, B&B or Inn before you actually book it…
We wished wholeheartedly that we had looked on TA before we went to Lanzarote a few years ago. If we had, we would have changed hotels before we got there. But we found out the hard way I’m afraid.
So, if you travel a lot (or even a little!) you should use TA to make sure you are not letting yourself in for a hard time. Problems will show in the many ex-guest comments you will find about most properties. My advice is not to take the extremes into account, just scan them all and get a feeling as to the quality of the place based on the aggregate of the comments.You should not have a disastrous stay then anyway!
So, if you are a traveller its a distinct bonus; if you are a hotelier or inn keeper, it can be a very negative thing for your business, if customer care is not high in your agenda, or the cleanliness is lacking or whatever it might be - as sure as eggs are eggs, someone will start writing bad things about your business! If you do things right however, they will tell you that as well!
We have been lucky; what we have done, and am doing, seems to be ok. Yes, we’ve had a few negatives from a handfull of people, but they are in a small minority I’m glad to say. The bottom line was summed up by someone many years ago ‘….you can’t please all the people all the time…’ .
Then there are also the totally fictitious comments; its happened twice, by people who have never stayed with us; or in one case openly said it was over 10 years ago! TA removed these at our request I’m glad to say. In reality they should never allowed them to be posted in the first place. There is no verification that someone has stayed with you carried out by TA – unlike the OTA’s (Online Travel Agents e.g. Booking.com).
But this is the trouble is it not? – you only remember the things that go wrong! All of the guests that have left us after having a great stay are not foremost in your mind – and its thanks to them that we have the rating on TA that we have today – but only the handfull of bad reviews get your attention….
So, you can imagine how pleased we were on a few months ago, to find out that we had received an ‘Excellence Award’ from TA, who have supplied us with a pretty little logo, and have sent a certificate we can frame and put on the wall! I don’t know if this will make a great difference to our lives, but at least its nice to be recognised! We will carry on doing what we do, to the best of our abilities as is usual!
So, don’t forget – check out that B&B or Hotel on Tripadvisor before you book it – it could save you a lot of time, energy and hassle….and if you are a hotelier – watch out!